•February 8, 2017•
By Ellen Ferrera
for the News Progress
Ah, be still my heart, Valentine’s Day approacheth, and hope springs eternal for all aspiring lovers.
The world’s population will spend close to $20 billion on cards, candy, fragrances, flowers and other objets d’amour in this timeless ritual of love and courtship this year.
Its origins are ancient, but the concept of sending decorated cards spread from England to the United States about 1850. Hallmark Cards in Kansas began mass producing Valentine cards in 1913, and now 25% of all cards mailed each year are Valentines.
So, it is not surprising that 100 years ago in 1917 there is absolutely no mention in the local Sullivan papers of anything relating to Valentine’s Day - no ads, parties, etc. The country was preparing for WWI and Hallmark had only been producing Valentines for four years. It was not a time to celebrate love or anything else.
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