•July 11, 2018•

First Mid-Illinois Bank & Trust (First Mid) has introduced a new logo for the bank and a shorter name that better reflects its growth and the changing financial services environment.
First Mid Bank & Trust will be the company’s official bank charter name, and the logo is a refreshed and more contemporary symbol.
“Our growth has already taken us beyond central Illinois and even out of the state,” said First Mid CEO Joe Dively. “The name and logo were geographically limiting and no longer representative of our current and future market areas. Our customers have referred to us as “First Mid” for many years and that won’t change, but the look is new, and we’re excited about the forward momentum it represents.”
To retain First Mid’s history, the new logo contains elements of the past, such as the familiar gold horizontal lines. The image is designed to be solid and enduring, with the blue columns signifying the growth of customers, employees and the company. The First Mid Bank & Trust name is one of a family of companies operating under the holding company, First Mid-Illinois Bancshares, Inc., including First Mid Insurance Group and First Mid Wealth Management.     Login or Subscribe to read the rest of this story.