Sullivan Tourism Exhibit Draws Attention in Big Apple
•July 17, 2019•
By Mike Brothers
Sometimes being a little duck in a big pond pays off.
That’s what Little Theatre on the Square and Sullivan Chamber and Economic Development executive directors John Stephens and Laurrie Minor discovered at the Meredith Corporation tourism promotion in New York City last week.
Sullivan’s advertisement in Meredith Corp owned Illinois Country Living tourism magazine earned the SCED an invitation to the two day event. Sullivan was the smallest among eight representative tourism locations in Illinois represented in NYC.
“We were the smallest city represented,” Stephens began, noting Sullivan was competing for tourism attention among the magazines owned by Meredith among much larger tourism operations.
Minor explained exhibits from the Illinois Dept. of Tourism, Chicago Metro area, Rockford, and Starved Rock represented much larger populated areas, but Sullivan stood out drawing more attention than the bigger players.
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